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Building for Your Career Year in 2013

If you’re a fan of major league baseball (or the NFL or NBA,) like I am, you understand what the term “career year” means. You may also have noted that a very high percentage of players who are in the last year of their current contract, (and have “free agency” on the horizon,) always seem … Read more

2013 PNW PGA Internship Opportunity

The Pacific Northwest Section PGA of America has an internship opportunity with its Tournament Department. This position will be responsible for assisting the Director of Tournament Operations with the administration of the Section’s major championships including the Washington Open, Oregon Open, Rosauers Open, Senior Oregon Open and Northwest Open. The championships are conducted on behalf … Read more

The Passing of Bill Mays

Northwest golf community loses one of its giants Federal Way, Wash. – William H. “Bill” Mays, a longstanding and extraordinary volunteer of the PNGA, WSGA, PCGA, USGA, and The Home Course passed away on Tuesday, August 21st. He was 79. Since 1979 – for more than three decades – Bill Mays made countless and selfless … Read more

Golf 2.0: Effective Tactics to Building Relationships with Your Customers

KNOW YOUR CUSTOMER (KYC): Make Relationship Building a Staff Effort Recently, the PGA of America released the “Know Your Customer Tactics” booklet which is an action-based guide to compliment the “Know Your Customer Playbook”. Accessible through golf20.net, or via PGALinks.com the Know Your Customer Tactics booklet includes five action steps: Relationship-Building Tactics Customer Database Development … Read more

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