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Thinking Creatively in Growing the Game

Ian James is an expert. Not on playing golf per se, but on understanding and tapping into the wants and needs of golfers or better yet, golf consumers. He is a “consumer expert.” He built his entire career on helping major retailers (e.g. grocery store chains) and major brands understand how to reach consumers with … Read more

Building Blocks of Your Career Series, Part 8: A Servant’s Heart

For part 8 of 9 in our Building Blocks of Your Career Series, we will delve into the importance of “A Servant’s Heart.” In his very powerful essay, The Servant as Leader, Robert K. Greenleaf is credited to have coined the term “servant leader.” He is equally credited with describing some of the characteristics, behaviors … Read more

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