PNW PGA “Stay Involved” Education – Innovative Ideas to Enhance Your Members Buying Experience

February 14, 2023 @ 1:00 pm – 2:00 pm
Molly Cooper

PNW PGA “Stay Involved” Education Series

Innovative Ideas to Enhance Your Members Buying Experience

Join us for a 60-minute webinar presented by Brett Eaton, PGA. Topics include:

  • Creative merchandise ideas to connect with members
  • Vendor and Professional Staff support (demo days and short game clinics)
  • Unique display items to engage members (more turns through the golf shop, creates Q&A)
  • Create a buying environment / urgency to purchase (quick turns of merchandise)  key in on members buying habits

Brett Eaton, Head PGA Professional at Tacoma C&GC, is an award-winning merchandiser. In addition to winning the Western Washington Chapter PGA Merchandiser of the Year Award for Resort facilities ten times, he received Section honors in that category in 2014. In 2022, he received the Merchandiser of the Year Award for Private facilities at both the Chapter and Section level. He has taken his success to several of Washington’s premium courses, including Homestead GC (awards in 2003, 2004, 2005), Semiahmoo Resort (2006, 2007, 2008, 2009, 2011, 2013, 2014) and Tacoma C&GC (2022). He is also the recipient of the 2014 Western Washington Chapter PGA Golf Professional of the Year award.

This webinar will be held via Google Meet. Receive 1 PGA PDR or 1/2 AMP Education Credit for attending.

Sponsored by Tagmarshal

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