YOU MATTER. “These two words can change lives and change the world…this is a DNA-thing. We were created for significance. One of the most dangerous things that can happen to us, as individuals, as organizations, as a community…is the feeling that we don’t matter.” Angela Maiers, Education Consultant You could be indispensable. You can be … Read more
Have you noticed that nearly every service call you make these days must first go through a “computerized” phone tree, or an online “troubleshooting” web page? A famous innovation and motivational speaker, Simon Sinek, recalls his amazement one day when he achieved elite status with an airline company. In the mail, he received a “private … Read more
If you’re a fan of major league baseball (or the NFL or NBA,) like I am, you understand what the term “career year” means. You may also have noted that a very high percentage of players who are in the last year of their current contract, (and have “free agency” on the horizon,) always seem … Read more
KNOW YOUR CUSTOMER (KYC): Make Relationship Building a Staff Effort Recently, the PGA of America released the “Know Your Customer Tactics” booklet which is an action-based guide to compliment the “Know Your Customer Playbook”. Accessible through golf20.net, or via PGALinks.com the Know Your Customer Tactics booklet includes five action steps: Relationship-Building Tactics Customer Database Development … Read more
As I’ve been watching the Summer Olympics, along with 40 million other people this week, I must admit I experience an upswell of patriotic pride (and even some emotion) when I see one of our own, like Missy Franklin of the U.S. Swim Team, get her gold medal and hear our National Anthem. When there … Read more
Based on a study by the National Federation of State High School Associations (NFHS), over 293,000 high school students from Maryland, Virginia and the District of Columbia participated in a high school sport in the 2010-2011 school year. This leaves over 235,000 high school-age students who do not have the opportunity to play in a … Read more