January 2015 Foreword Press
View the January 2015 issue of Foreword Press (no longer a PDF!)
Get Pro-Active with Your Marketing in 2015
Avoid “e-blasting” your customers and try these tips for targeted success! If you’re into your second or third decade as a golf professional, you can remember when the term “e-blast” was new and fresh. After more than a decade, it’s now old and tired. The brutal facts of the email game are obvious: “Too many, … Read more
Your Emotions Could Cost You -4.32%
-4.32% is the difference the average investor fared compared to the 7.8% return of the S&P 500. To make it very simple, the S&P 500 returned 7.8% in 2012, while the average investor’s net return was a mere 3.48%, meaning the average investor did not even capture the market return of a simple balanced portfolio. … Read more
January 2015 CEO’s Report
Happy New Year! Here’s wishing you and your family a very healthy, happy and prosperous 2015. With the dawn of the New Year I’m reminded how lucky we are as PGA Professionals to work in an industry centered on fun and enjoyment. A hundred years ago, I was headed down a different path where conflict … Read more
January 2015 President’s Report: PGA JLG
As we approach the coming year and make plans for 2015, I wanted to share with you our club’s experience with PGA Junior League. It was our first year participating, and it was the most successful endeavor we took upon all year. For those of you who host PGA Junior Leagues at your facilities, I … Read more
8 Ways to Build Good Karma at Work
If you want to succeed on the job, you need the support and respect of your co-workers. After all, you never know when you’ll be asked to partner with someone on a project or need a helping hand from a fellow staffer. Having good relationships at work also makes it more pleasant to be there. … Read more